![]() ![]() ![]() Rounding up the top five were The Weeknd, Drake, and Peso Pluma. Taking second place was reggaeton superstar Bad Bunny, who also had a standout year with a new album, nadie sabe lo que va a pasar mañana. For a limited time, when you play one of her songs on Spotify, watch as the progress bar changes and sparkles to match the song’s era color. These clues culminated in a spotlight video that included nods to her universe-featuring everything from cats to her infamous red lips. In the 48 hours leading up to this crowning moment, Spotify revealed 21 puzzle pieces with Taylor Swift-themed easter eggs in billboards from Sao Paulo to Jakarta. Reimagined rereleases, record-breaking world tours, and colorful friendship bracelets-fans everywhere will be thrilled to see Taylor Swift as this year’s top artist, with more than 26.1 billion global streams since January 1. Read on to learn more about the top artists, songs, albums, and podcasts of 2023, then take a look at the personalized Wrapped user experience that celebrates your own year in listening. As always, our 2023 Spotify Wrapped campaign reflects these trends, and our toplists showcase how over 574 million people around the world listened this year. On the podcast front, creators are responding to trends in real time, and audiences are turning to podcasts to join larger cultural conversations. Musically, 2023 was defined by the return of major female pop stars, sonic diversity that topped the charts, and a global music atmosphere that gave rise to powerful genres. ![]()
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